{"id":171,"date":"2022-02-06T14:42:04","date_gmt":"2022-02-06T18:42:04","guid":{"rendered":"https:\/\/www.brookestraiton.com\/blog\/?p=171"},"modified":"2024-05-12T12:39:58","modified_gmt":"2024-05-12T16:39:58","slug":"small-business-advice-series-why-do-you-need-photos-for-your-business","status":"publish","type":"post","link":"https:\/\/brookestraiton.com\/blog\/2022\/02\/06\/small-business-advice-series-why-do-you-need-photos-for-your-business\/","title":{"rendered":"Small Business Advice Series: Why do you need photos for your business?"},"content":{"rendered":"\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"602\" height=\"536\" src=\"https:\/\/www.brookestraiton.com\/blog\/wp-content\/uploads\/2022\/02\/Screen-Shot-2022-02-06-at-1.37.16-PM.png\" alt=\"\" class=\"wp-image-192\" srcset=\"https:\/\/brookestraiton.com\/blog\/wp-content\/uploads\/2022\/02\/Screen-Shot-2022-02-06-at-1.37.16-PM.png 602w, https:\/\/brookestraiton.com\/blog\/wp-content\/uploads\/2022\/02\/Screen-Shot-2022-02-06-at-1.37.16-PM-300x267.png 300w\" sizes=\"auto, (max-width: 602px) 100vw, 602px\" \/><figcaption>Click on image to watch video on Instagram<a href=\"https:\/\/www.instagram.com\/p\/CZcXU28BZeg\/\">https:\/\/www.instagram.com\/p\/CZcXU28BZeg\/<\/a><\/figcaption><\/figure>\n\n\n\n<p id=\"people-are-inherently-lazy-we-don-t-read-you-re-here-watching-a-video-instead-of-reading-a-blog-page-we-live-in-a-digital-society-your-customer-is-going-to-check-you-out-before-they-call-you-if-they-call-you-can-they-text-you-do-we-have-to-speak\"><strong>Reason #1 &#8211; People are inherently lazy<\/strong>&#8230; we don&#8217;t read. If you are reading this&#8230;thank you!<br><br><strong>Reason #2 &#8211; We live in a digital society<\/strong> &#8211; your customer is going to check you out before they call you (if they call you. Can they text you? Do we have to speak?)<\/p>\n\n\n\n<p><strong>Reason #3 &#8211; What you do is confusing to people who don&#8217;t do it.<\/strong> What is a Public Adjuster? What exactly are they adjusting? Can you show me what you do? Reading is too hard.<\/p>\n\n\n\n<p><strong>Reason #4 &#8211; You&#8217;re unique. Be unique.<\/strong> There&#8217;s a ton of competition, but there&#8217;s only one you. I want to meet you without actually meeting you. I want to feel your business by checking you out online. Maybe I should say everyone is a stalker.<\/p>\n\n\n\n<p><strong>Reason #5 &#8211; People like pretty pictures.<\/strong> You need pretty pictures. Ugly pictures don&#8217;t work. I don&#8217;t want to go to a restaurant that looks kind of dark and blurry. That dog groomer has a ton of pictures of happy dogs. I like her. I want my dog to be happy.<\/p>\n\n\n\n<p>Show what you do&#8230; don&#8217;t write it.<\/p>\n\n\n\n<p><\/p>\n\n\n\n<p><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Reason #1 &#8211; People are inherently lazy&#8230; we don&#8217;t read. If you are reading this&#8230;thank you! Reason #2 &#8211; We live in a digital society &#8211; your customer is going to check you out before they call you (if they call you. Can they text you? Do we have to speak?) Reason #3 &#8211; What &hellip; <a href=\"https:\/\/brookestraiton.com\/blog\/2022\/02\/06\/small-business-advice-series-why-do-you-need-photos-for-your-business\/\" class=\"more-link\">Continue reading <span class=\"screen-reader-text\">Small Business Advice Series: Why do you need photos for your business?<\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":192,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[31,1],"tags":[35,36,33,34,32,39],"class_list":["post-171","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-business-advice","category-uncategorized","tag-bucks-county-business-photographer","tag-photography-advice-for-small-business-owners","tag-photography-for-business","tag-professional-photography-for-your-business","tag-small-business-advice","tag-why-you-need-photography-for-your-business"],"_links":{"self":[{"href":"https:\/\/brookestraiton.com\/blog\/wp-json\/wp\/v2\/posts\/171","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/brookestraiton.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/brookestraiton.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/brookestraiton.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/brookestraiton.com\/blog\/wp-json\/wp\/v2\/comments?post=171"}],"version-history":[{"count":4,"href":"https:\/\/brookestraiton.com\/blog\/wp-json\/wp\/v2\/posts\/171\/revisions"}],"predecessor-version":[{"id":193,"href":"https:\/\/brookestraiton.com\/blog\/wp-json\/wp\/v2\/posts\/171\/revisions\/193"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/brookestraiton.com\/blog\/wp-json\/wp\/v2\/media\/192"}],"wp:attachment":[{"href":"https:\/\/brookestraiton.com\/blog\/wp-json\/wp\/v2\/media?parent=171"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/brookestraiton.com\/blog\/wp-json\/wp\/v2\/categories?post=171"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/brookestraiton.com\/blog\/wp-json\/wp\/v2\/tags?post=171"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}